Last year was indeed one of the best years for so many social media apps and instant messaging services that continue to reign innumerable markets and communities across the globe. Incredibly popular apps such as Facebook, WhatsApp and Instagram made it to the most downloaded list of apps. Newer apps such as TikTok and FaceApp are also amongst the top downloaded platforms reaching out to millions of people everywhere. Each and every social media app and online messenger do their best and exert loads of effort and money in order to meet the needs of each market, and bring the users exactly what they look for. WhatsApp has for example dominated the online messaging scene for too long making the competition more fierce and tricky with time. Other messengers – such as Viber and Telegram – can’t fully stand up to WhatsApp which is backed up and supported by the most popular social media platform to ever exist: Facebook!
WhatsApp continued to attract even more customers from various communities using its varied and massive realm that provides all features needed to stay connected with family, friends and colleagues at all times. The WhatsApp platform was downloaded more than 184 million times for the first time – adding more users to its fan base of one billion people! The Facebook-supported messenger is regularly updated and is suitable for all businesses and daily routines.
Another rapidly growing social media app that dominated the scene last year is the renovated musical platform of TikTok. The reinvented app was downloaded more than 176 million times with the app appealing more to teenagers, youngsters and young adults. The musical outlet has been occupying the spotlight since its relaunch for various reasons such as its controversial privacy policy, its need for a parental guide, its obscene and uncontrolled content and others. However, TikTok managed to get through the last year of the decade quite safely and its platform is starting to shift slowly towards flaunting more useful posts and popularizing good influencers and daily, lifestyle bloggers – including doctors, tutors, activists, therapists and psychiatrists.
Facebook Messenger is yet another top downloaded app in the past year; Facebook has more than a billion people who use the blue platform on a regular basis making its Messenger one of the most notorious messengers ever. Facebook and Instagram have both been shining brightly throughout the year; the two apps appeal massively to all age groups for all types of reasons. Online entrepreneurs, bloggers, artists, influencers and freelancers amongst others find Facebook and Instagram the optimal outlets to communicate with the modern world and seek out different opportunities and challenges.
